I still remember the Christmas celebrations of my childhood in Lagos. The streets were adorned with colorful lights, the smell of jollof rice and suya filled the air, and the sound of Afrobeats music blasted from every corner. It was a time of joy, love, and celebration with family and friends. As I grew older, …
Build a Strong Online Presence As I reflected on my experience with The Cozy Cup coffee stand, I realized that its strong online presence played a significant role in its success. After discovering The Cozy Cup, I decided to explore its online presence. I found that the owner had created a visually appealing website, engaging …
Develop a Solid Business Plan I recall a conversation I had with a friend who had just started a new business. She was excited about her product and had already gained some traction in the market. However, when I asked her about her business plan, she replied, “I don’t really have one. I’m just winging …
Are you ready to turn your entrepreneurial dreams into reality? With the ever-changing business landscape, it’s more important than ever to have a solid foundation for your startup. Whether you’re a seasoned entrepreneur or just starting out, this guide will provide you with the essential steps to launch and grow a successful business in 2025. …
In the bustling city of Kano, Nigeria, there lived a young entrepreneur named Aisha. She was known for her delicious tuwo shinkafa, a traditional Hausa dish made from mashed rice. Aisha’s passion for cooking led her to start a small food business, catering to local events and parties. Initially, Aisha’s energy and enthusiasm drove her …
The Tony Elumelu Foundation (TEF), Africa’s foremost advocate for entrepreneurship, has officially opened applications for its 2025 Entrepreneurship Programmes! This is an incredible opportunity for aspiring and existing entrepreneurs across Africa to access world-class training, expert mentoring, and non-refundable seed capital to bring their business ideas to life or scale existing ventures. Programmes Open for …
Share a Shocking Fact I still remember the day I stumbled upon a surprising statistic that changed my perspective on the fashion industry. I was attending a sustainable fashion workshop in Lagos, and one of the speakers mentioned that the average Nigerian generates about 20 kilograms of textile waste per year. I was shocked! How …
Use Negative Hooks There’s an old saying in Abuja that “a good meal can bring people together.” But what if your cooking skills are lacking? How do you avoid serving a disaster? This is exactly what happened to Nneoma, a young food blogger who struggled to perfect her jollof rice recipe. Nneoma’s blog was gaining …
In today’s fast-paced digital landscape, capturing attention and crafting engaging stories is crucial for success. With the constant bombardment of information, it’s easy for your message to get lost in the noise. But what if you could craft content that resonates with your audience, sparks meaningful conversations, and drives real results? During my secondary school …
The recent public spat between Burna Boy, Cubana Chief Priest, and a Kenyan woman claiming to be Cubana’s baby mama has sparked intense debate. Beneath the surface, this drama reveals valuable lessons for entrepreneurs navigating complex situations. The Kenyan woman’s strategic maneuvering has yielded significant attention, sympathy, and potential financial gains. Her actions demonstrate an …